Calculator
YouTube Money Calculator
The YouTube Money Calculator estimates how much ad revenue a channel earns from its views. Enter your monthly view count and RPM (revenue per thousand views) and it returns estimated monthly, yearly and per-video earnings. Most channels earn between $1 and $8 per 1,000 monetized views depending on niche, audience location and time of year.
Rough estimate only. Real payouts depend on ad formats, viewer location, seasonality and AdSense's revenue share.
How it works
How to use the YouTube Money Calculator
Three steps, no account and nothing to install.
How YouTube ad revenue actually works
YouTube pays creators 55% of the ad revenue generated on their long-form videos. Advertisers pay a CPM (cost per thousand impressions), YouTube keeps 45%, and what reaches you is measured as RPM. RPM is calculated across all your views, not just monetized ones, so it is always lower than CPM. A channel with a $10 CPM typically sees an RPM closer to $3-4 once unmonetized views, ad blockers and the revenue split are accounted for.
Why RPM varies so much by niche
Advertisers bid far more to reach some audiences than others. Finance, business and insurance content regularly earns $8-20 RPM because a converted viewer is worth thousands to the advertiser. Gaming, vlogs and entertainment usually sit at $1-3 because the audience is broad and less commercially targeted. Audience geography matters just as much: views from the US, UK, Canada and Australia earn several times more than views from markets with lower ad spend.
What this calculator does not include
Ad revenue is only one income stream. This calculator excludes sponsorships (often larger than ad revenue for mid-size channels), channel memberships, Super Chat, merchandise and affiliate income. It also excludes YouTube Premium revenue, which is paid separately based on watch time from Premium subscribers.
FAQ
Frequently asked questions
Most channels earn $1-$8 per 1,000 views after YouTube's 45% cut. The figure depends heavily on niche and audience country. Finance content can exceed $15 RPM while gaming often sits near $1-2.
At a typical $3 RPM you would need roughly 333,000 monthly views. At a $10 finance-niche RPM, around 100,000 views. Enter your own RPM above for a figure specific to your channel.
It is an estimate. It is most accurate when you enter your real RPM from YouTube Studio rather than the niche default, since RPM varies with seasonality, ad formats and viewer location.
No. This calculates ad revenue only. For sponsorship pricing, use the Sponsorship Rate Calculator.
Yes. Ad revenue only begins once you are accepted into the YouTube Partner Program. Use the Monetization Calculator to check how close you are.
Keep going
Related free tools
Same deal on all of them: free, no signup, no email.
Ready to grow the channel, not just measure it?
Promote your video across Google, Meta, Telegram, X and OpenAI Ads. Campaigns start at $0.10 per 1,000 views, and a quick order needs only an email.